A selection of merchandise designs I have created for the HAKRO Merlins over the past years.
While not every concept was ultimately produced for the fan shop, these designs remain personal favorites and reflect the range and versatility of my creative approach.
"Hut-Kollektion"
The streetwear line was developed under the title “Hut Kollektion” and is aimed at fans who want to incorporate a modern, understated Merlins aesthetic into their everyday style.
Rather than following the conventions of traditional fan merchandise, the designs intentionally explore new color palettes and subtle graphic elements, giving the collection its urban and refined character.
Classic Fanwear
Kids
Illustrations
Usage: Stickers, coloring books and merchandise
Merlins Fanshop
In the summer of 2025, the Merlins fan shop underwent a complete renovation, creating the opportunity to redesign its central wall installation. For this space, I developed a large-scale collage featuring logos, typography, and additional graphic elements that give the store a distinctive visual identity.
The design combines streetwear aesthetics with basketball culture, creating a modern and authentic environment for fans.
